AWS Interactive Video Service

Back in my day, we had to carry the video encoder uphill both ways to stream live video!

I have painful memories of needing to stream town halls across 12,000 desktops located in 24 U.S. cities. We had poor network infrastructure and underpowered video encoders. Beyond TWITCH, Vimeo, and YouTube, today’s broadcasters have services such as AWS’ Interactive Video Service (IVS) to simplify live streaming. It’s a service if we had back in 2011, could have saved my team thousands of hours troubleshooting broadcast video over IP.

Use Cases

Townhalls

As mentioned, our customer at Lockheed Martin wanted to do Townhall meetings across the entire enterprise. This can now be down using standard collaboration software or an integration point with your video conferencing platform.

Custom Virtual Events

We are always trying to improve our virtual event experience. I could see a virtual event SaaS provider using this as a turnkey solution for virtual event streaming.

Events Page

Our friends at Tech Field Day always put on live presentations and stream those events to their homepage. Marketers could use this to provide value over an event by having the TFD team provide a streaming key.